MARKETING & PUBLIC RELATIONS MANAGER, EARLY MUSIC AMERICA
Status: Full time, base salary plus commission on advertising sales, healthcare reimbursement, vacation, must be able to travel
Reports to: Executive Director
Location: Pittsburgh, PA residents preferred.
EMA Office-801 Vinial Street, Suite 300, Pittsburgh, PA 15212
Early Music America is a national nonprofit service organization for the field of early music in North America. Founded in 1985, EMA expands awareness of, and interest in, the music of the Medieval, Renaissance, Baroque, and Classical periods. Please visit our website for further information about our programs and activities: www.earlymusicamerica.org
This position will report to the Executive Director and oversees all aspects of national advertisement, marketing and public relations for the organization.
EMAg, the Magazine of Early Music America (print and online)
- Create and execute annual sales plan for four issues of EMAg that includes selling multiple and single-issue advertising to current and new advertisers
- Responsible for $120,000 in revenue for current fiscal year
- Initiate, establish, develop, and steward relationships with advertisers (from initial sale to final thank you)
- Create, distribute, receive and organize all contracts, issue-by-issue, in an advertising spreadsheet for internal billing and production purposes
- After contracts are finalized, manager will send invoices (via email/PDF), track incoming payments, process advertiser credit cards and follow-up on past due invoices
- Organize and verify all advertising submissions as well as troubleshoot and resolve any problems during production of each issue before forwarding them on to editor
- Oversee annual ad campaign with a goal of increasing both revenue and number of advertisers
- Create, maintain and update prospect list for new, potential advertisers
- In coordination with Executive Director, arrange for trade advertisements with interested parties
- With the approval of the Executive Director, place advertisements in other publications
- Forward copies of CD and Book reviews to featured parties in EMAg for advertising solicitation
- Acts as production liaison between EMA staff and Editor (lo-res proof trafficking)
- Act as production liaison between Allen Press, EMAg Editor, and EMA staff per review of the online version (Brightcopy)
- Other duties as assigned
- Create and execute sales plan annually for EMA’s website (www.earlymusicamerica.org) that includes selling and scheduling banner ads
- Upload banner ad files to web site
- Create and execute sales plan annually for EMA’s monthly newsletter, E-notes, that includes selling and scheduling sponsorships
- Send sponsorship graphics and texts to Special Projects Coordinator to include in layout
- Confer with EMA staff about E-notes content as part of sales planning
- Create and execute customized public relations/marketing plans around EMA programs and events that includes, but is not limited to, writing and distributing press releases, pitching stories for print, contacting radio/TV for air spots, and finding new and innovative ways to promote these endeavors in the specific cities and surrounding areas
- Maintain and update press list annually including radio, TV, newspapers and other media sources
- Initiate, establish, develop, and steward relationships with press list and opinion leaders
- Create, maintain and update prospect list for new, potential press/media outlets
- Coordinate videographers and photographers for EMA events
- Create (in cooperation with EMA staff), distribute and collect image release forms (as needed)
- Takes a lead role in coordinating all aspects of EMA’s Exhibition in conjunction with the Berkeley Early Music Festival
- Create and execute sales plan bi-annually that includes selling table spaces to potential exhibitors (exhibitors may be advertisers or could become future advertisers)
- Initiate, establish, develop, and steward relationships with exhibitors
- Create, maintain and update prospect list for new, potential exhibitors
- Locate suitable venue (if necessary) and ensure venue is satisfactory to hold Exhibition
- Coordinate rental agreement and procure event insurance with Exhibition venue
- Create, distribute, receive and organize all contracts
- After contracts are finalized, manager will send invoices (via email/PDF), track incoming payments, process exhibitors credit cards and follow up on past due invoices
- Reserve table rentals from vendor and communicate map of table locations with exhibitors
- Publicize exhibition via EMA website, e-notes and all other press/media sources
- Provide exhibitor listings to Berkeley Festival presenter for publication into program (SFEMS)
- Solicit volunteers to help aid in Exhibition
- Attend exhibition; set up and breakdown tables; answer questions and address exhibitor concerns
- Other ancillary duties surrounding the Exhibition as needed
- Work with BEMF staff to reserve table at their exhibition
- Attend and represent EMA at exhibition
- Coordinate and meet with current and potential advertisers to steward relationships
- Assist EMA staff as needed with EMA’s Young Performers Festival
- Attend Annual Awards Ceremony and assist EMA staff as needed (held at annual Festival).
- Attend Board Meeting(s) and submit report to the Executive Director prior to the meeting that includes a recap of the last six months of work
- BA/BS Degree (Communications, Advertising, Marketing, Business or applicable field or related experience)
- 3-5 years of sales, marketing and public relations experience
- Strong cold-calling, business development and prospecting skills
- Strong negotiation and listening skills
- Ability to work well under pressure, juggle multiple projects concurrently, handling various deadlines, and prioritizing tasks under tight timelines
- Experience leveraging PR to increase brand awareness
- Exceptional written and verbal communication skills
- Ethical behavior, and a desire to work in, and contribute to, a professional and positive work environment
- Sense of humor absolutely necessary
- Proficient in Microsoft Office
- Adobe Suite, not required, but preferred
- Comfort with office dog required
- Be between the ages of 18-28.
- Be a member of EMA.
- Commit to serving a 2-year term, renewable once, as long as they remain under the age of 32.
- Attend three out of the four quarterly conference calls and submit minutes from those calls to the Executive Director of EMA.
- Actively participate in a YAB project(s) as selected by the YAB committee
Email your cover letter and resume by October 24 to: Ann Felter, Executive Director at firstname.lastname@example.org. No phone calls please.
Early Music America is looking for new members to join its Youth Advisory Board. The 7-member Youth Advisory Board aims to give the next generation of early music performers a voice in EMA's present and future endeavors by creating projects and initiatives, serving as a liaison to the Early Music America Board and advising the board on issues and projects of EMA. To qualify, members must:
Although not required, YAB members are encouraged to participate in EMA Board Committees in addition to their work on the YAB Board. YAB members are also invited to attend EMA’s Board of Directors meetings held in June and Jan/Feb each year. Travel subsidies may be available. Applicants are welcome to submit a letter of interest, resume and contact information (name, email, telephone) for two references, preferably from professors or professional colleagues, by October 31st to email@example.com. Please include in the subject line: YAB Member Application 2014-15. Letters of interest should address the following questions:
- What kind of exposure, contact, and/or experience have you had with EMA up to this point?
- What do you like about EMA?
- In what ways do you feel EMA could serve the needs of you and your colleagues better?
- What perspective would you bring to the Youth Advisory Board?
Canticum Scholare, a professional early music vocal ensemble in New York City, is seeking talented early music singers to join our growing ensemble. The successful candidate must be:
-Passionate about early music
-Knowledge in Latin diction and Renaissance polyphony repertoire
-Available for biannual concert (spring and winter)
-A straight tone early music singer
-An excellent sight-reader
-A team player
To apply, please send a letter of introduction, resume, and audio sample to firstname.lastname@example.org. For more information about Canticum Scholare, visit www.canticum.org.
Please check back for audition opportunities as they become available.